In 2019 Pampered Chef embarked on a mission to create a strategic design language system, tying our diverse portfolio of 400+ products together in a way that embodied our core principles. We knew we had an opportunity to tell that story through a unified product design strategy. We laid the foundation for this strategy by researching 3 things; our brand, our users, and our in-home sales consultants. 

Original launched products included in submission are Deluxe Cooking Blender, Quick Cooker [Pressure cooker] and Deluxe Air Fryer, Cast Iron 10", 12" and Mini Skillets, Enamel Dutch Oven, Stoneware, Wood and Silicone tools. Moving forward all new products are aligned to the Visual Brand Language.